Search Engine Optimisation Advice in Huddersfield & Leeds

Website Quality Report

The success of any search engine marketing campaign ultimately pivots on the actual quality of the website. Any company serious about their online marketing will require a professional website built to a high standard and streamlined for search engines.

Merely attaining high search engine ranking is not enough to maintain a successful online campaign. For instance, a web site will need to instil brand confidence in a potential customer, will need to be easy to use and fast loading, as well as tell the search engines that this website is the most relevant webpage for a users query. This is all achieved through quality of build and a knowledge of search engines ranking algorithms.

Search engine speed humps and walls

For a website to rank highly in the search engines the website must provide an accessible platform for the search engines to visit and store information on. Many websites are built by web designers with little knowledge of issues that prevent the search engines from extracting the information it requires.

There are many elements of professionally designed websites that can act as 'speed humps' or worse 'walls' that can prevent a search engine spider from accessing and indexing web pages. What can be even worse is a web designer with only a basic knowledge of search engine optimisation who can use tactics which violate the search engines code of conduct and get your website banned from the search engines. If you think that this won't happen just ask BMW what happened to them!

Dynamite marketing use a mixture of tools and an in-depth understanding of website design and SEO to ensure your website excels.

Website Evaluations

Dynamite Marketing can run a series of checks on your company's website, a process which has been engineered in house based on years of experience in online marketing. A professional and experienced online marketing expert will look at your website in accordance with an evaluation process and look for any issues your website may have. The evaluation will go beyond the purely functional aspects of your website and take into account visual and usability factors which are an important albeit commonly overlooked aspect of website design.

The website evaluation will also look at keyword analysis which, after the foundational quality of the website, is the next most important aspect of a good website. Marketing a website built upon poor foundations or targeted towards the wrong keywords is a massive waste of time and expense. Dynamite's evaluation of your site will highlight any potentially dangerous issues so they can be resolved prior to a large marketing push, afterwhich it may be too later.

How good is your site?

At Dynamite we've developed a set of powerful search engine optimisation tools that you can use for free. No tool can perfectly predict how well built or well optimised your site is. However the tools here operate on our own intelligent, detailed algorythms that take a large number of factors into consideration, and can give you a good indication. Try testing your website now. Try It!

Dynamite Marketing's Markup Expert tool will give you an indication on the quality of your website. Test your website now..

Competitor Analysis

Is a competitor's website out-ranking your own? You may have better products, provide a better level of service and be more professional, but nobody knows this because your competitor is receiving qall the traffic.

We can reverse engineer a number of websites in your industry and cross compare them. Maybe they are paying for links from a powerful resource? They may be paying professional bloggers to write product reviews? They may be creating linkbait to attract natural links?